ทั้งนี้ การทำคอนเทนต์ที่ดี ควรจะต้องมีจุดประสงค์ที่ชัดเจน ต้องตอบให้ได้ว่าเราทำคอนเทนต์ชิ้นนี้ไปเพื่ออะไร เช่น ให้ความรู้ ให้แรงบันดาลใจ ให้ความบันเทิงหรือหว่านล้อม 

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